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Innovating: A Doer's Manifesto for Starting from a Hunch, Prototyping Problems, Scaling Up, and Learning to Be Productively Wrong (MIT Press)

Luis Perez-Breva




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 | #101211 in Books |  Mit Press |  2017-02-17 | Original language:English | PDF # 1 |  9.00 x.69 x7.00l,.0 | File type: PDF | 424 pages

 | Mit Press

||0 of 0 people found the following review helpful.| Must Read for Entrepreneurs|By Devon|I’ve been inventing and building businesses for 30 years so, I have some experience with innovating, trial and error, and being wrong. Innovating is an important book, not because it teaches you how to invent a successful business but, rather – it provides a framework for how to think about innovation as an iterative, structured| ||Luis Perez-Breva provides a prospective guide for how to innovate, providing the mindsets and mental models necessary to develop new ideas. These lessons can be easily applied not just by entrepreneurs, but by those leading or working in large organizations.

Innovation is the subject of countless books and courses, but there's very little out there about how you actually innovate. Innovation and entrepreneurship are not one and the same, although aspiring innovators often think of them that way. They are told to get an idea and a team and to build a show-and-tell for potential investors. In Innovating, Luis Perez-Breva describes another approach -- a doer's approach developed over a decade at MIT and internationall...

You can specify the type of files you want, for your gadget.Innovating: A Doer's Manifesto for Starting from a Hunch, Prototyping Problems, Scaling Up, and Learning to Be Productively Wrong (MIT Press)   |  Luis Perez-Breva. I was recommended this book by a dear friend of mine.

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